We are committed to the process of creating each collection and each piece, expanding beyond the visual to encourage the mind and inspire feelings of novelty or even strangeness. A single piece within a collection allows a discovery of ideas when traced from the tangible aesthetic structure to the creation, from the creation to the inspiration and conception, finally opening the eye to a wider universe of understanding. That understanding moves beyond the mere idea as Annette Welander is committed to the inclusion of every individual, embracing and encouraging a gender neutral set of ideals, leaving it up them to wear what feels right. A personal connection is essential. From the concept to the raw materials we seek to arrive at the essence of the element, combining technology and handcraftsmanship techniques to create truly unique pieces. These uniquely handcrafted pieces are influenced by cities and architecture, also drawing from minimalism and conceptualism. While the house’s implicit intention is to include thought-provoking poetry and architectural composition within the process, room is allowed for the wearer to interpret and provide definitive meaning. The personal is mixed with the historical and the cultural to emphasize self-expression and to encourage the realization of self.